On racial misperceptions and the American dream

There’s a fascinating study out of Yale University that shows Americans vastly under-estimate inequality in the U.S., particularly racial disparities. They estimated that Black Americans are 80% as wealthy as White Americans. In fact, blacks are just 5% as...

Identity crisis in American politics

Here we are on the cusp of the 2018 midterm election, and the closing arguments of each party have offered a stark contrast. In short, the Republicans, led by, and I would say eclipsed by, the occupant in the White House, are running on fear. Specifically, of the...

Fears of a Non-White Majority

By now it’s clear that the current administration has whipped up fears – that were already there lurking under the surface – and, anger – about the decline of whites as a percentage of the U.S. population (and, by extension, the decline of...

Marketing in a Divided America

This article first appeared on HuffPost and LinkedIn. When I got into the business of multicultural marketing, at the turn of the millennium, the need to target multicultural segments seemed like a no-brainer. In the 2000 census, Hispanics surpassed blacks as the...