Fears of a Non-White Majority

By now it’s clear that the current administration has whipped up fears – that were already there lurking under the surface – and, anger – about the decline of whites as a percentage of the U.S. population (and, by extension, the decline of...

Is Multicultural Marketing Dead? Hardly!

This article first appeared on HuffPost, LinkedIn and HispanicAd.com. An article this month in the Financial Times, “Advertisers Pull Back from Targeting U.S. Latinos,” quotes Linda Lane Gonzalez, President of the Association of Hispanic Advertising...