Hello!  Ola!  Hola!
Konnichiwa!  Bonjour!  Namaste!

Welcome to my personal website!

I’m David Morse, author, speaker, teacher, and CEO of New American Dimensions, the market research company focusing on the “hyphenated American” or America’s multicultural markets including African-Americans, Hispanics, Asian-Americans, LGBTQ Americans, African immigrants, Millennials, and Baby Boomers. I’m also a partner at E-volution MKT, a Mexican market research company.

I hope you take the time to download sample chapters from my three books, check out my speaking/teaching events, read about my market research, read my story, or simply get in touch to say hello.

Multicultural Intelligence 2nd Edition

Download a free sample chapter from David’s book

Divided We Stand

Download a free sample chapter from David’s book

Kissinger and the Yom Kipper War

Download a free sample chapter from David’s book

Market Research

David Morse has worked with many Fortune 500 clients including PepsiCo, Wells Fargo, P&G, Walt Disney, Anthem, BestBuy, Campbell’s, CitiBank, General Mills, General Motors, State Farm, Target, Toyota, Unilever, and Verizon…

Speaking & Teaching

David R. Morse is a seasoned public speaker, presenting his market research insights about multicultural audiences, especially as it relates to how ethnic Americans are rewriting the rules of the marketplace…

My Books

Check out my three books – Multicultural Intelligence, Divided We Stand, & Kissinger and the Yom Kippur War

David R. Morse is CEO of New American Dimensions (a multicultural market research company), an entrepreneur, author, speaker, and columnist focusing on the Hispanic, LGBTQ, African-American, and Asian-American markets.

Do Americans really like Trump’s immigration “policies”?

If you are one of the people who rolls their eyes when they see a juxtaposition of "Trump" and "reelection" - because he can't run for office from jail - just take a minute and consider an alternate scenario. A scenario where not only is he not sentenced for...

Yes, we still have a big race problem

Protesters at a Philadelphia Starbucks (Mark Makela/Reuters) Let’s review some recent racial bias incidents in the U.S., ranging from the outrageous to the ridiculous. There were incidents where cops were called on black men in Starbucks, on black people having a...

Why not Straight Pride? Here’s why

(Canadian Prime Minster gets into Pride spirit. AFP/Getty images) June is officially LGBTQ Pride month, but you wouldn't know it from the radio silence on the matter, two years running, from the White House. It's been celebrated every year in June since 1970 after the...

Racism’s New Normal

Robert Kennedy, building a Rainbow Coalition Tuesday was the 50th anniversary of the assassination of Robert Kennedy in Los Angeles, minutes after he was projected to win the California primary and was – maybe, we’ll never know – on a path to securing the Democratic...